A DIGITAL MARKETING AGENCY FOR DESIGN & BUILD

CASE STUDY

Roweam Furniture

Client: Roweam Furniture
Date: November 1, 2024

Roweam Furniture

Roweam is a luxury furniture brand by Moore House Design that focuses on custom vintage furniture and quality heirloom furniture pieces. See how we optimized the content strategy and local SEO for Moore House Design.

313k%

increase in website traffic

1460%

increase in product clicks

4780%

increase in online store clicks

The Goal

To establish a solid SEO foundation and in-depth training.

When our client initially approached us, she had a clear vision to establish a robust SEO foundation and receive in-depth SEO training. As this was a brand-new e-commerce website, the client wanted to ensure that each product page was properly indexed by Google. Furthermore, she understood that SEO needed to be deeply embedded into not just the website, but her business operations as a whole. 

The Challenge

Prioritizing SEO strategies based on concurring business timelines.

With the imminent launch of their brand-new e-commerce website, the client was busy managing many elements of the brand and business. We needed to prioritize our SEO efforts by helping the client identify which elements were the most important to launch, and which could be implemented at a later date.

The Solution

Solid SEO strategy and training to complement an impressive e-commerce website design.

Roweam's SEO package with Findable Digital Marketing

With their newfound knowledge of SEO strategy and analytics, Roweam Furniture is prepared to properly rank on Google and target their ideal customers.

The Results

Extensive strategy, analytics, and custom SEO training for 100+ product pages.

Roweam's clicks from Google results

We provided extensive strategy, keywords, and product optimizations for 100+ product pages. In addition to setting up their Google Merchant, Shopify, and GA4 dashboards, we also trained the client on how to read and measure their e-commerce analytics for future understanding.

Roweam's product traffic from Google results

Roweam’s website saw a remarkable increase, growing from 0 to 1.46k in clicks to products, while impressions soared from 0 to 313.19k today!

The Partners

This project was made possible by the following collaborators:

  • Strategy and Direction: Findable Digital Marketing
  • Website Development: Nice People
  • Copywriting: Roweam Furniture & Findable Digital Marketing
  • SEO: Filomena Paoletta, Findable Digital Marketing

Let’s Chat

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