Shumdesalsa
From side hustle to six figures—how Shumdesalsa grew with SEO.
Since 2022, we’ve had the pleasure of working with Shumdesalsa, a salsa dance school in Toronto, Canada. While most of our clients are in the design-build industry, we occasionally step outside that niche to keep our work fresh and exciting. Shumdesalsa is one of those unique projects, and it’s been one of our most rewarding client relationships.
Salsa dance school.
Toronto, Canada
shumdesalsa.com
3861
Sales in the first year.
171%
Average year-to-year growth in website traffic.
2022
Year we started working together.
From Side Hustle to Thriving Business
What started as a side hustle became a full-time business when Shumdesalsa went all in. At the time, they relied on word-of-mouth, seasonal events, and social media to attract students. We redesigned their website to support online bookings and payments, improving their ability to track sales and optimize for Google.
Incredible Growth and a Bright Future
The results speak for themselves. In 2022, they made 438 sales. After hiring us, that number jumped to 3,861 in 2023 and 4,893 in 2024. Today, over 80% of their website traffic and 60% of new customers come from Google, generating nearly $100,000 in annual revenue. Looking ahead to 2025, we’re excited to help them expand class schedules, introduce new dance styles, and grow even more.
“I highly recommend Findable! Daniela was able to transform my business. She is knowledgeable, patient, approachable, and outgoing, always bringing new ideas to the table. Most importantly, she genuinely cares about her customers. She’s always on time and consistently delivers everything on her agenda. I’m extremely happy with the results and look forward to continuing to work with the best digital marketing company!”
– Dailyn Martinez, CEO
Let’s work together
We’re a digital marketing agency for the design-build industry. Our programs help you lay a marketing foundation in 30 days or double sales inquiries in 12 months. Interested? Schedule a call–we’d love to help!
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